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You just think you own your Ford.

January 14th, 2008 · 4 Comments · Freedom of Speech, raving lunacy

In the world of copyright infringement and trademark litigation, there are two industries that have stood out. Toy makers and Car companies. Despite all of the acne fueled yammering, the Music industry is a distant third.

The latest assault on stuff you bought and paid for is the tale of the Black Mustang Club, whose members own Black Mustangs. Recently they put together a calendar of Members cars, to raise funds for the club. From the club site comes this:

“I got some more info from the folks at cafepress and according to them, a law firm representing Ford contacted them saying that our calendar pics (and our club’s event logos - anything with one of our cars in it) infringes on Ford’s trademarks which include the use of images of THEIR vehicles. Also, Ford claims that all the images, logos and designs OUR graphics team made for the BMC events using Danni are theirs as well. Funny, I thought Danni’s title had my name on it … and I thought you guys owned your cars … and, well … I’m not even going to get into how wrong and unfair I feel this whole thing is as I’d be typing for hours, but I wholeheartedly echo everything you guys have been saying all afternoon. I’m not letting this go un-addressed and I’ll keep you guys posted as I get to work on this.”

“I’m sorry, but at this point we will not be producing the 2008 BMC Calendar, featuring our 2007 Members of the Month, solely due to Ford Motor Company’s claim that THEY own all rights to the photos YOU take of YOUR car. I hope to resolve this soon, and be able to provide the calendar and other BMC merchandise that you guys want and deserve! This thread will remain open for you to comment however you wish, and I’ll update it as needed.”
Hattip: Boing Boing

That CafePress knuckled under is a sad commentary.
At some point folks need to stand up and let these people understand what the concept of ownership means. You know, I PAID FOR IT, IT IS MINE, AND I REALLY CAN DO WHAT I WANT WITH IT!
But as long as you have an iPod stuck in your ass, and a iPhone glued to your head, making driving anything inconvenient, let alone dangerous, when Ford stops and writes you a ticket for not washing your car every day, don’t bitch to me.

Here is an idea for you Ford Owners.
Take your Ford to the dealer and have them perform a Copyright and Trademark Compliance Check.
You know, have them make sure that you are not doing anything Illegal, like seat covers, tinted windows, fuzzy dice, or custom paint and wheels. Better check with the state DMV your car is in to make sure that Ford is okay with your Vanity Plate.

Call your insurance Agent and make sure your policy covers you against lawsuits from Ford over Copyright and Trademark Infringement. You could buy a different car also. Don’t buy a Honda or a Porsche, as those folks have been suing fan sites for years.

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4 responses so far ↓

  • 1 bmo // Jan 19, 2008 at 8:06 am

    The head spins. There has to be something that can be done working along the lines you suggest. Though I suspect FORD will not be embarrassed into seeing the light. And obviously they have the resources to absolutely waste people’s time, from afar, through lawyers, almost anonymously.

    Personally I think the Black Mustang Club should print as much material as they can and then send FORD an invoice for advertising creative and media placement fees. Quite seriously. And when they don’t pay take them to small claims court.

  • 2 bmo // Jan 20, 2008 at 12:00 pm

    http://www.bmcforums.com/showthread.php?t=42820

    It looks like Cafe Press didn’t even knuckle under. They did a pre-knuckle. FORD had complained, previously, and it was enough to chill somebody at Cafe Press.

  • 3 Free FORD ads better than anything they pay for | bmo // Jan 20, 2008 at 12:49 pm

    [...] head lemurs, and leaving one of my shoot from the hip comments in the comments section (natch) of this post which is generally about copyright and trademark and Ford and black mustangs and lawyers [...]

  • 4 the head lemur // Jan 20, 2008 at 6:01 pm

    Brian,
    Thanks for stopping by..

    This is just the latest salvo in the copyright/trademark infringement follies. As I mentioned in the opening para., this is more properly a trademark infringement, if stretched into lawyer land.

    Ford has a long history of loosing the lawyers without checking either with the marketing or management departments.
    Back in 1999 I penned these two opinions about Ford.
    http://www.lemurzone.com/edit/converse7.htm
    http://www.lemurzone.com/edit/converse8.htm

    These were Ford’s attempt to stifle a hobbyist who had documents show up in his car which he posted. They got their asses handed to them in court.

    The most tiring part about mentioning these stories, is the bland sameness of the reaction, and the trumpeting by the social network/pr/blog advisers like Brian Solis, Steve Ruebel, et al. and their oh so wise suggestions(hire Me!!) about the Value of Conversation and a kinder gentler although more expensive middleman arraignment to make your BIG CORP seem like just folk having a beer and sharing love for some weird ass product.

    Thank God we were able to drive a stake into Lovemarks.

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